Social Proof
Social proof is evidence people can check. It shows that relevant people or groups use, trust, or value a product.
Another example
A security page shows approved customer logos and a result linked to a named source. It also gives the number's date and method.
Main parts
- 01Trigger or task context
- 02Primary control surface
- 03Feedback, focus, and dismissal
Use it when
Use it near a hard decision when the evidence is specific, relevant, and up to date.
Do not use it when
Never invent quotes or show logos without permission. Never use vague claims or show only good results.
Name used in code
attributed evidence Before you ship
Before release, check the page structure, keyboard access, visible focus, contrast, and zoom. Also check loading, empty, error, success, cancel, and reduced-motion states.
Outcome: Use Social Proof to solve this user need without losing the current context. User context: A security page shows approved customer logos and a result linked to a named source. It also gives the number's date and method. Recommended pattern: Social Proof. Why it fits: Use it near a hard decision when the evidence is specific, relevant, and up to date. Do not use it when: Never invent quotes or show logos without permission. Never use vague claims or show only good results. Product requirements: Define the default, loading, empty, error, success, and recovery states. Keep user input. Give clear feedback after every action. Accessibility and resilience: Use semantic HTML, full keyboard access, and visible focus. Make the layout work when zoomed and support reduced motion. Follow the project’s current rules. Do not add a new UI library unless the project already uses it. Acceptance criteria: The main task works with keyboard only and at 320px width. Focus and status changes are announced. Check loading, failure, retry, cancel, and reduced-motion paths. Evidence and limits (evidence boundary): No single official standard controls the whole term. Its meaning may change across teams, platforms, or frameworks. Unknowns to confirm: Product wording, data source, analytics events, supported devices and languages, and platform limits.
Check this request
Review the current use of Social Proof. Definition: Social proof is evidence people can check. It shows that relevant people or groups use, trust, or value a product. Release checks: Before release, check the page structure, keyboard access, visible focus, contrast, and zoom. Also check loading, empty, error, success, cancel, and reduced-motion states. Before changing code, report the evidence you found, gaps, severity, and the smallest safe fix.