Banner Landmark
A banner landmark is the main header area for a whole website. A wide announcement strip may also be called a banner, but it is a different design pattern.
Another example
A site repeats its logo, full-site search, and account controls on every page. One top-level banner landmark groups them so screen-reader users can jump there. Headers inside articles should not all become banner landmarks.
Main parts
- 01site identity
- 02global controls
- 03banner landmark
Use it when
Use this term for the main site-header landmark. If you mean a visual announcement strip, say so clearly.
Do not use it when
Do not make several top-level banner landmarks or assume every wide box is a semantic banner.
Name used in code
<header> at document scope → role=banner Before you ship
Before release, check the page structure, keyboard access, visible focus, contrast, and zoom. Also check loading, empty, error, success, cancel, and reduced-motion states.
Outcome: Use Banner Landmark to solve this user need without losing the current context. User context: A site repeats its logo, full-site search, and account controls on every page. One top-level banner landmark groups them so screen-reader users can jump there. Headers inside articles should not all become banner landmarks. Recommended pattern: Banner Landmark. Why it fits: Use this term for the main site-header landmark. If you mean a visual announcement strip, say so clearly. Do not use it when: Do not make several top-level banner landmarks or assume every wide box is a semantic banner. Product requirements: Define the default, loading, empty, error, success, and recovery states. Keep user input. Give clear feedback after every action. Accessibility and resilience: Use semantic HTML, full keyboard access, and visible focus. Make the layout work when zoomed and support reduced motion. Follow the project’s current rules. Do not add a new UI library unless the project already uses it. Acceptance criteria: The main task works with keyboard only and at 320px width. Focus and status changes are announced. Check loading, failure, retry, cancel, and reduced-motion paths. Evidence and limits (evidence boundary): The standard covers only the listed scope. It does not choose the visual style, product decision, or Vibulary example. Unknowns to confirm: Product wording, data source, analytics events, supported devices and languages, and platform limits.
Check this request
Review the current use of Banner Landmark. Definition: A banner landmark is the main header area for a whole website. A wide announcement strip may also be called a banner, but it is a different design pattern. Release checks: Before release, check the page structure, keyboard access, visible focus, contrast, and zoom. Also check loading, empty, error, success, cancel, and reduced-motion states. Before changing code, report the evidence you found, gaps, severity, and the smallest safe fix.